Artificial Intelligence, Software Experience and Sustainability Category Manager
HP
- Grenoble, Isère
- CDI
- Temps-plein
- Participates in development and securing approval for comprehensive GTM plans and budgets for PSS offerings on a global scale.
- Coordinates with cross-functional, cross-organizational teams and agencies in the development and execution of introduction plans.
- Contributes to defining PSS program metrics, goals, and benchmarks, and establishes mechanisms to track and report progress against them.
- Develops closed-loop post-analysis for marketing programs, and identifies and executes indicated actions.
- Contributes to development and definition of customer segmentation strategies, tailoring PSS experiences to different customer segments.
- Performs global marketing operations activities, as needed, like CRM update, accrual management, collateral fulfillment etc.
- Assists sales teams in the development of sales training materials to enhance their product knowledge and selling effectiveness.
- Participates in retailer/reseller account calls/development to strengthen relationships and drive sales.
- Applies advanced subject matter knowledge, leads, and contributes to complex projects, and exercises independent judgment in resolving business issues and establishing policies.
- Develops and builds productive internal/external working relationships and provides mentoring and guidance to lower-level employees.
- Four-year or Graduate Degree in Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
- Typically has 7-10 years of work experience, preferably in product marketing, product design, or a related field.
NAKnowledge & Skills
- Agile Methodology
- Analytics
- Business Development
- Business Strategies
- Business To Business
- Customer Relationship Management
- Data Analysis
- Digital Marketing
- Go-to-Market Strategy
- Key Performance Indicators (KPIs)
- Market Research
- Marketing
- Marketing Strategies
- New Product Development
- Product Management
- Product Marketing
- Product Strategy
- Project Management
- Thought Leadership
- Value Propositions
- Effective Communication
- Results Orientation
- Learning Agility
- Digital Fluency
- Customer Centricity
- Impacts function and leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives.
- Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors.