
E-Commerce B2B Functional Lead F/M/X
- Aimargues, Gard
- CDI
- Temps-plein
- Understanding of B2B E-commerce: Knowledge of how B2B e-commerce functions, including the unique challenges and opportunities it presents compared to B2C.
- Sales & Marketing Awareness: Familiarity with B2B sales cycles, buyer personas, and lead generation strategies to align e-commerce functionality with business growth objectives.
- User Experience: Ensure a seamless and engaging user experience on the e-commerce platform, optimizing for conversion rates and customer satisfaction.
- Data Analysis: Analyse user behaviour and identify trends
- Customer Journey Mapping: Ability to map and optimize the entire customer journey, from discovery to post-purchase support, ensuring frictionless B2B transactions and a high-quality client experience.
- Project Management: Ability to lead projects from inception to completion, ensuring e-commerce initiatives are delivered on time, within scope, and budget
- Stakeholder Communication: Communicate effectively with regional teams & local ecommerce managers
- Drive the strategic functional design and build of ecommerce platform, including working with business teams to formalize and document the requirements for the ecommerce platform,
- Collaborate on a global scale within the RC (Royal Canin) business, fostering partnerships with business leaders to co-create digital initiatives that bring value to our customers and enhance their end-to-end experiences,
- Foster collaborative relationships with Technical Leads, working together to cultivate robust capabilities. Partner closely with both Business and IT Demand Teams, ensuring a fair alignment between technology solutions and business needs,
- Uphold financial integrity and engage stakeholders consistently to ensure alignment with Mars’ enterprise objectives,
- Infuse cutting-edge external insights and trends into our strategies, igniting sweeping business transformation on a grand scale.
- Work with diverse and talented Associates, all guided by the Five Principles.
- Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
- Best-in-class learning and development support from day one, including access to our in-house Mars University.
- An industry competitive salary and benefits package, including company bonus.