
Nuance Audio - EMEA Audio Data Scientist
- Charenton-le-Pont, Val-de-Marne
- CDI
- Temps-plein
- Market Understanding & Share Analysis
- Analyze market trends, competitive landscape, and category dynamics across EMEA.
- Track and model market share evolution by country, channel, and product line.
- Drivers of Success
- Identify and quantify key drivers of performance including brand equity, product range, pricing, and promotional effectiveness.
- Develop models to assess the impact of brand and product strategies on business outcomes.
- ROI & Investment Optimization
- Evaluate the return on investment (ROI) of marketing campaigns, trade promotions, and other commercial initiatives.
- Recommend budget allocations and investment strategies based on predictive analytics.
- B2B Business Steering
- Monitor and analyze correlations between in-store activities such as product demos, sales and merchandising efforts.
- Track sell-out performance to consumers and identify levers to improve conversion and engagement.
- Consumer Usage Insights
- Analyze consumer behaviour data to understand usage patterns (e.g., hours of use, context such as TV viewing, restaurant visits).
- Segment users based on behaviour and develop personas to inform product and marketing strategies.
- Forecasting & Predictive Modelling
- Build and maintain forecasting models for sales, demand, and market trends.
- Support scenario planning such as seasonality analysis and business simulations to guide strategic decisions.
- Master's or PhD in Data Science, Statistics, Economics, Computer Science, or a related field.
- 3+ years of experience in a data science or analytics role, preferably in a multinational or EMEA-focused environment.
- Strong proficiency in Python, R, SQL, and data visualization tools (e.g., Power BI, Tableau).
- Experience with forecasting, market modelling, and ROI analysis.
- Excellent communication skills with the ability to translate complex data into clear business insights.
- Experience in B2B and/or consumer goods industries is a plus.
- Fluent in English; additional EMEA languages are a plus.