
Responsable de secteur Naturactive Secteur Bouches du Rhône/Corse/Var - CDD H/F
- Bouches-du-Rhône Corse
- CDD
- Temps-plein
The activity integrates 4 main missions:
- 1/ order taking (Sell in)
- 2/ securing and implementing actions aimed at consumers in the pharmacy (Sell Out)
- 3/ training, advice and involvement of pharmacy teams
- 4/ management of BtoB influencers in the sectorDETAILED RESPONSIBILITIES
- Field activity:
- The target customers today include pharmacies and parapharmacies. This target could change over time
- Ensure optimal customer follow-up according to guidelines determined by the company:
- Average number of daily visits to be carried out
- Systematic and complete planning of appointments 4 weeks in advance
- Visit frequency according to customer targeting and target coverage over the different cycles
- Each visit must be subject to:
- Synthetic, specific and factual report on the elements of growth levers of the next visit
- Preparation of a summary visit, based on the report (the elements of growth) in order to define specific actions and objectives.
- Establish reports according to the directives given and administrative procedures: activity summary; monitoring tables, expense reports, leave, etc.
- Systematically use the supports offered by the marketing department to ensure the sales visit.
- Sell In
- Open all identified markets offered by the brand
- Optimize restocking orders by encouraging the pharmacist to use pharmaML or EspacePro or any form of EDI.
- Monitor and take control if necessary of EDI orders to ensure potential sales.
- Use all the tools made available to anticipate and limit disruptions. And be proactive in managing shortages in the sales area.
- Sell out
- Promote and resell commercial operations aimed at patients/consumers (BRI, RSO)
Secure the proper promotion within the planned time and under the right conditions of these actions
- Obtain the best visibility for these operations
- Promote and resell merchandising recommendations
- Implement merchandising if it is not in line with agreements / recommendations
- Otherwise in the best interests of the brand
- Manage the coop budget in order to obtain the best ROI by setting up specific operations with pharmacists (to be validated with the DR)
- Management and support of animated points of sale
- Organize and lead practical workshops and training evenings, multi-dispensaries…2/ Training our clients and their teams
- Carry out “flash” training during pharmacy visits to the pharmacists/collaborators present in the pharmacy team during the visit
- Training on the current launch(s)
- Training on the promotion(s) of the month
- Sell and encourage pharmacy employees to participate in the distance learning courses that are offered
- Promote to pharmacy teams the support offers offered by the Brand (webinar, expert courses, etc.)
- Develop arguments allowing cross-selling in order to increase the volume of our products.
- Organization of staff
- Influence
- Contribute regularly to feedback from the field and the sharing of best practices.
- Provide training (one-off interventions, days, evenings, etc.) in the faculties of pharmacy, CFA or any other targets determined by Management.
- Provide information on our products during conferencesWho you are ?De formation commerciale Bac+5, vous avez une expérience commerciale réussie d’au moins 3 ans.Vous avez idéalement une première expérience en pharmacie ou parapharmacie.Le connaissance de l'environnement pharmaceutique est nécessaire.Vous maitrisez des techniques de vente et de négociation.La maitrise des outils bureautiques est indispensable.Au-delà de vos compétences techniques, vous êtes reconnu pour :- Votre force de persuasion,- Votre sens du résultat et du service client,- Vos qualités relationnelles et de communication.We are convinced that diversity is a source of fulfillment, social balance and complementarity for our employees, which is why our offers are open to all, without restriction.